Lizet Friesen-Leibbrandt

Chief Financial Officer

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Since 2014, Friesen-Leibbrandt was CFO at HAK, the Dutch brand on a mission to get more people eating more vegetables and beans. Here she served as statutory director and was responsible for HAK’s strategic transformation from canning manufacturer in Benelux to a branded plant-based food company in North-West Europe. Prior to her move to HAK, she spent nine years as Finance Director at Group Danone/ Royal Numico, where she was financially responsible for the organization of Nutricia Export, the baby food factories and the worldwide procurement organization among other responsibilities. She started her career at Unilever in 2000. She is also a member of the Supervisory Board and Board member of the cooperative Agrifirm since 2016.